We all do it. Sometimes it’s a homemade dessert, the occasional Chipotle, or a fine looking brunch. You don’t mean to be rude, but your phone pops out and you’re checking the likes on got on your boozy brunch Instagram post.
Most of us are offenders of creating this food envy, but some are just straight up better than others. This post is showing the highlights of food on social media, who’s doing what right, and how you can apply this to your own branding methods.
Try not to drool on your keyboard…
FoodBeast
Social Media: Website, Facebook, Twitter, Youtube, Instagram
I will never forget the day I stumbled upon Foodbeast. Their video of taking fast food leftovers and putting them in the waffle iron blew my mind. I was hooked, and still am.
What makes this outlet so fantastic is their combination of humor, news, recipes, and food hacks that builds them up to be masters in their area. Consistency is a big deal, and Foodbeast is always sure to keep followers up to date on what they’re doing inside their offices as well as outside trends.
How you can incorporate this in your platforms is posting content you know and care about. Mixing serious and silly allows your pages to look more personable because you’re accessing emotions we all feel. Build up that human connection and watch the fans pour in.
hungrygrls
Social Media: Twitter, Instagram, WordPress, Tumblr
If you want to see some of the most delicious desserts and bagels make their way onto your social media feed, follow this account right this minute. Their photography is on point, and the variety will cover every craving you may have that day.
One particular area where they succeed in is their witty captions – it’s like good copy in an ad, it can really make your post. No shame in some solid food puns.
What you can take from this fantastic find is how to shape your posts so people recognize them when scrolling through feeds. Sometimes checking Instagram or Twitter is a way to pass time, but make people stop, read, and like with some good captions that stand out.
Flavor God Seasonings
Social Media: Website, Facebook, Twitter, Instagram
Finding your voice online is easy, but people finding you is harder. Keeping up with promotions is no simple task, but Flavor God Seasonings it’s all about giving back to their supporters. There are always weekly posts thanking the fans for their dedication and followers for stepping up their shout-out game.
You can take this consideration by never forgetting about those that have your back. Giving thanks to a person, brand, service, or product is never a bad thing. People want their name out there as much as you do, so feel free to lend a hand (or a hashtag).
In Conclusion
So next time you catch yourself snapping pics of your epic meals, be sure to keep these users in mind. All of this advice applies to sharing on all platforms, you just have to find what works for you.
Casey Reagan 